30 Google Products That Failed Big Time

Google employs some of the brightest and smartest minds of the generation, offers the happiest, most productive workplaces in the world and amazing perks. Google is synonymous for excellence in technology, first thing that comes into everyones mind when thinking about Google is their brilliance in software engineering.

Let’s just say Google = Best Minds + Great Workplace + Staggering Perks.

It took Google less than a decade to dominate the world and today Google is everywhere on the internet. How did Google get there? By just employing the best and offering big bucks? There are companies in the world who offer similar or more benefits (Microsoft, hello!) yet nowhere near compared to Google’s achievements.

Why is Google succeeding? How did they become the world’s most valuable company? How are they able to retain this position from nearly a decade? Why is no one able to challenge Google’s dominance?

The answer is they fail fast and fail often

Yes, Google fails fast and often. Looking at the trend it’s evident that they are not afraid of doing this repeatedly and they intend to continue this trend. This approach helps Google learn a great deal about the nature of online development, experimentation, and innovation itself.

Google is awfully quiet about these failures – Instead of publicising the results of failure it just seems to be saying as little as possible and move on to the next project.

Here is the list of 30 Google products that failed big time.

This list only projects widely known Google’s projects, there are thousands of internal projects and less popular projects which are helping Google fail fast and succeed faster.